Privacy Policy

Throughout this privacy notice we use the term “processing” to refer to all activities involving your personal data, including collecting, handling, storing, sharing, accessing, using, transferring, erasing and disposing of it.

The personal data we collect about you depends on the particular activities carried out through our website and whether or not we are providing brand strategy of other corporate services to you or your employer. Typically we collect and process the following kinds of personal data:

• Identity and Contact Data including your title, name, address, contact details and any personal data provided when contacting us and, in the case of our clients, any personal data provided in the course of us providing our services.
• Financial Data includes bank account and other information necessary for processing payments and fraud prevention, including payment card numbers, security code numbers, other related billing information and credit related data relating to our clients.
• Transaction Data includes details about payments to and from our clients and personal data relating to the administration, management and performance of the corporate services provided to our clients.
• Technical Data includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our website.
• Usage Data includes the services you viewed or searched for, page response times, download errors, length of visits and page interaction information (such as scrolling, clicks, and mouse-overs).
• Marketing and Communications Data includes your preferences in receiving marketing communications from us and your communication preferences.

We also collect, use and share aggregated data such as statistical or demographic data for various purposes. Aggregated data may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity.

We do not collect any special categories of personal data about you (this is personal data that reveals racial or ethnic origin, political opinions, religious or philosophical beliefs or trade union membership; genetic data; biometric data for the purpose of uniquely identifying an individual or data concerning health or sexual orientation). Nor do we collect any information about criminal convictions and offences.

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you do not provide that personal data when requested, we may not be able to perform the contract we have or are trying to enter into with you.

• Direct interactions: You may give us your Identity and Contact Data by filling in website forms or by corresponding with us by post, phone, email, SMS, social media or otherwise. This includes personal data you provide when you subscribe to our publications including our newsletters; request marketing to be sent to you; enter a competition, promotion or survey; give us feedback or contact us.
• Automated technologies or interactions: As you interact with our website, we collect Technical Data and Usage Data including details of your device, browsing actions and patterns, searches, sections view, traffic data, web logs and other communication data and the resources that you access. We collect this personal data by using cookies, server logs and other similar technologies.
• Third party sources: We may also receive personal data about you from third parties, as set out below.

Technical Data from the following parties: analytics providers such as Google Analytics; Identity and Contact Data, Financial and Transaction Data from providers of technical and payment services such as PayPal. Identity and Contact Data from publicly available sources such as the Companies Registration Office (CRO).

Purpose / Activity — Type of Data — Grounds for processing

To respond to any queries you submit through the website, telephone, social media or other electronic means.

Identity and Contact Data — Necessary for our legitimate interests (for running our business and to develop new business).

• Necessary for the performance of a contract with you or in order to take steps at your request prior to entering into a contract.
• To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data).
• Necessary for our legitimate interests (for running our business, provision of administration and IT services to us, network security, to identify and prevent fraud and in the context of a business reorganisation or group restructuring exercise).
• Necessary to comply with a legal obligation.
• To manage our relationship with you which will include notifying you about changes to our terms or privacy notice and asking you to provide feedback or take a survey.
• Necessary to comply with a legal obligation.
• Necessary for our legitimate interests (to keep our records updated).
• To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you.

Generally, we do not rely on consent as a legal grounds for processing your personal data although we will request your consent before sending direct marketing communications to you via email or text message.

Marketing: We would like to send you information about our services, insights and offers, which may be of interest to you. Where we have your consent or it is in our legitimate interests to do so, we may do this by email, post, telephone, text message (SMS) or automated call.

We will only ask whether you would like us to send you marketing messages when you subscribe to our mailing list on our website.

If you have previously agreed to being contacted in this way, you can unsubscribe at any time by using the ‘unsubscribe’ link in emails or by contacting us using the information set out in section 14 below.

Except as set out in this privacy notice, we do not disclose to any third party personal data that we collect from you or you provide to us. We may have to share personal data with the parties set out below for the purposes set out in the table above.

• Internal third parties: Companies (i.e. a parent company, a subsidiary company and/or a parent of another subsidiary company) for the provision of and administration of our website and to assist us in providing our corporate services to clients.
• External third parties: Companies that provide products and services to us such as professional advisors, IT systems suppliers and support, data storage, IT developers, analytics companies, website hosting providers and other service providers.
• Public and Government Authorities: Entities that regulate or have jurisdiction over us. We will disclose personal data in order to comply with any legal obligation, if we are ordered to do so by a court of competent jurisdiction, law enforcement, regulatory or administrative authorities or in order to enforce a contract with you or to protect our rights, property or safety and that of our staff, clients, website users and/or others.
• Corporate activity: Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

We require all third parties, who we disclose personal data which we collect under this privacy notice, to respect the security of personal data and to treat it in accordance with the law.